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your-agency.jo

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Lumina Studio

We would rather build one than describe one.

So here is a brand, a website and a week of posts, made in that order — which is the order they have to be made in.

Scroll to build it

Everything downstream is decided here. Get the mark and the type right and the website mostly designs itself; get them wrong and no amount of layout rescues it.
Boxes before colour, always. If the page does not work as grey rectangles it will not work in your brand either — it will just be a prettier version of the same problem.
The feed is not a separate project. It uses the mark, the type and the colours already decided, which is why a blueprint your own team can run is worth more than us posting for you.
Files, domain and accounts in your name. If you never speak to us again it keeps working — the only honest test of whether it was built properly.

Services · Lumina Studio

Most property websites are built by people who have never sold a property.

We are a brokerage first. We know what a listing page has to do at eleven at night when somebody is deciding whether to fly in — because we watch it happen. Lumina Studio builds websites, social-media blueprints and brand identities for other real-estate firms, on that basis.

Right for you if

You are an agency or a developer whose site is a brochure, not a tool
Your listings live on a portal and nowhere you actually own
Your posts look like everyone else's because they use the same template

Looking for a property rather than a website? The portfolio. Buying to invest? New buildings.

Start a conversation All services

Why it matters

You are already looking at the portfolio.

This site is ours. Everything on it was designed and written and built in-house — no template, no page builder, no stock photography. Rather than describe what we do, here is what is on the other end of four links.

Set-piece A room that furnishes itself An empty apartment drawn in perspective, filling with nine pieces as you scroll, while the light crosses the floor and hands over to a lamp. Open it Set-piece A building that goes up as you read Eight floors assembling on a scroll, each arriving its own way, with a construction line riding the work and a title block that keeps score. Open it The working part A portfolio that is actually yours Every residence on the book, filterable, each with its own gallery and its own shareable link — running off a spreadsheet the office already keeps. Open it The quiet part Local knowledge, made navigable Nine districts on a plan that follows what you are reading, plus a five-tap quiz that tells a newcomer where to start looking. Open it

There are no client logos or project counts on this page. We would rather show you one site you can click through than a wall of names you cannot check — and when we have work we are allowed to name, it will replace this section rather than sit beside a number.

What is included

Three things, and they are usually one job.

You can take one. Most firms need the middle one and discover they needed the other two — a site with nothing to say and a feed with nothing to point at are the same problem twice.

The website

Not a brochure with a contact form. A place your listings actually live, that loads on a phone in a weak signal, and that you can update without ringing anybody.

Designed and built from nothing — no template, no page builder
Listings driven by a spreadsheet your office already keeps
Every property with its own link, ready to send
Enquiries land in WhatsApp, where your clients already are
Yours outright: the files, the domain, the hosting account

The social blueprint

Not us posting for you. A written system your own team can run — what to shoot, how to frame it, what to say underneath, and what to stop doing.

A shooting guide for listings: angles, light, order, what to skip
Post formats that suit property rather than fashion
Templates in your typefaces and colours, not a stock pack
A weekly rhythm a two-person office can actually sustain
How a post gets someone to a listing page instead of a dead end

The brand

The part that decides whether a stranger takes you seriously before you have said a word. Built to survive a phone screen, a signboard and a printed particulars sheet.

Wordmark and marks, drawn rather than picked from a library
Typefaces and a colour set, with the reasoning written down
How a listing card, a sign and a document each look
A short book your team can follow without asking us
Every file in a format you can hand to anybody later

How it works

Four stages, and you can stop after any of them.

Nothing here requires a twelve-month contract. Each stage produces something you keep whether or not you carry on.

A conversation, and a look at what you have

What you sell, who to, and where it is going wrong. We go through your current site and your last month of posts and tell you what we would change first — that part costs nothing and is useful even if you stop there.

A written proposal, with the price on it

Scope, stages, what you provide, what we provide, and the fee. One document, one number, agreed before anything starts. No discovery phase that quietly bills for itself.

iii

Building, in the open

You see it on a live link from the first week, not at a reveal. Changes are cheap early and expensive late, and a client who watches it happen catches the expensive ones while they are still cheap.

Handover, meaning handover

The files, the accounts, the domain and a written note on how to run it — in your name, not ours. If you never speak to us again the thing keeps working, which is the only honest test of whether it was built properly.

Fees and terms

What it costs, and what you would be signing.

The fee depends on how much of the three you take and how much of the content already exists. It is quoted once, in writing, before anything starts.

Who we work with: Property firmsAgencies, developers and management companies. It is the one industry we can claim to understand from the inside.
Where: Jordan and the regionAmman is home. The work travels — websites do not care where the office is.
Fee: Quoted per projectSet against the scope in a written proposal. No rate card, because a five-page site and a two-hundred-listing portfolio are not the same job.
Who owns it: You doFiles, domain, hosting and accounts in your name from the start. We do not hold anything hostage, and there is no licence to keep paying.
Competing firms: Said out loudWe are a brokerage as well as a studio. If you are a direct competitor in the same districts we will tell you before you brief us — and what you share with the studio stays with the studio.
After it ships: Optional, never lockedKeep us on for changes or take it in-house. It is built so a competent person can maintain it without us.

On the obvious question: yes, we sell property and we are offering to build for firms that also sell property. We would rather put that at the top of the page than have you find it later. Where it is a genuine conflict we say so and decline — and everything a studio client tells us is kept away from the brokerage side.

Get started

Tell us what you have and what is wrong with it.

The second half of that sentence is the useful one, and most people can answer it in a line.

If you already have a site, send the address — we would rather look at the real thing than read a description of it. The first conversation is a look and an opinion, and it costs nothing whether or not it goes further.

A written proposal with the fee on it before any work starts.
Everything ends up in your name — files, domain, accounts.
If what you need is smaller than what we do, we will say so.

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